The National Tourism Office of the German (GNTO) GCC concluded a very successful presentation in the Travel Market of Arabia (ATM) 2025, reinforcing Germany’s commitment to the Gulf region and underlining the growing attraction of its cultural and sustainable.
The German pavilion in ATM had 27 co-existing and covered 135 square meters of the Europe Hall. Representatives of German destinations, hotels, airports, airlines, medical care partners, retailers and travel service providers held numerous meetings with regional travel agents, tour operators and media professionals during the four -day event, strengthening the bilateral.
Germany’s participation exhibited voluntary offers through its main campaigns: Germany cultureland, feeling good and embraceing German nature. These initiatives highlighted the world -renowned world -renowned cultural experiences, several landscapes, travel options with ecological certification and their alignment with CCG’s travel preferences, including Arab language services, friendly food with the halal.
In 2024, the number of visitors of the GCC Germany reached more than 489,689, reflecting a constant year -on -year increase of 1.2 percent and a significant increase of 21 percent compared to the total number of visitors in 2022. This growth demonstrates that ongeal and preferred travelers or regional regional commitment strategies and gnnos marketing.
Yamina Sofo, director of the National Office of German Tourism GCC, said: “The Arab travel market is an essential platform to get involved with our regional partners and understand the evolutionary expectations of the GCC travelers. Germany is seeing that this is this Estus of Estus of ThiscoS Thisce Thisce, and we offer ourselves to the experts who experience this experience. GCC Families, couples and explorers equally. “
The German delegation also highlighted the strong air connectivity of the country, with direct flights from multiple CCG centers to German cities, including Berlin, Colonia, DĂĽsseldorf, Frankfurt, Hanover, Munich and Stuttgart. This ease of access and hospitality continues to place Germany as a preferred European destination for gulf travelers.
The highlight of Gnto’s participation was the announcement of the 2024 Sustainability Media Award, which revealed the duration of his press conference on the ATM opening day. This award is part of a global initiative of the National Board of German Tourism that recognizes outstanding journalism that covers sustainable trips in Germany.
Entted for the first time in the CCG in 2023, the prize has grown in scope and impact, encouraging local media to highlight the importance of environmental awareness within the tourism sector.
This year’s presentations were evaluated under the supervision of the Emirates Environmental Group. A jury of three sustainability experts evaluated tickets based on journalistic quality, originality, research and broader social impact of their messages.
Habiba to Mar’ashi, president of the Emirates Environmental Group – Dubai, commented: “Sustainability is not a tendency but a need. It is a way of life that we should all embrace, especially in how we were support as sustainability as the supplies of mediability as the suppar of the average. Mediability as mediation defends this message and inspires travelers to make conscious decisions. atmosphere.
Ima Saad, an expert in climate sustainability and change and head of the jury, said: “This year’s tickets were rich in content and insight. Each contributed significantly to the public conversation about sustainable tourism. The narrative narration narrative helped readers to understand the value and impact of responsible travel practices.”
On the basis of the impulse of success of the award, Gnto will be a continuous promotion of sustainable tourism as a central part of its international reach.
Yamina Sofo added: “The Sustainability Media Award reflects our long -term commitment to inspire responsible trips and support significant environmental narration. Recognizing the outstanding coverage of the media, we are empowering high options can shape a better future for trips and beyond.”
As 2025 progresses, Germany will continue highlighting unique offers through seasonal promotions, cultural events and digital innovations such as Virtual Travel Assistant with Ia Emma. These efforts will even more customize the travel experience to GCC Audiences while focusing strongly on Sustainability and cultural authenticity.
