Beauty is personal. Why do we say that? Because anything that enhances the notion of ‘beauty’ becomes an individual choice, allowing us to make a statement through every decision we make. Think of different makeup products as tools that enable us to express ourselves-a bold eye look, a subtle soft dewy glow, highlighting the cheekbones, adding contour to the nose, lashes or no lashes. Every choice reflects a part of our personality through non-verbal communication, based on the highly personalised sociocultural contexts of what we think ‘beauty’ entails. This is why the beauty industry remains one of the largest in the world- and a quick stroll through Sephora UAE should reveal this fascination.
Recently, one of the big moments that took social media by storm was when two beauty powerhouses, Huda Kattan and Katrina Kaif, came together for a heartwarming interaction. The conversation quickly became a celebration of their shared passion for empowering women through beauty. As they swapped beauty secrets and reflected on their journeys, it became clear that this partnership was built on respect, admiration, and an understanding of what it means to be a woman in business.
In a conversation with Khaleej Times, we speak to Katrina and Huda to delve into the foundations of their partnership, the qualities in one another that inspired them to join forces, and share some memorable moments from their exciting shoot together.
What inspired you to work with Huda Kattan and how did the idea come about?
I have always admired Huda’s journey-her vision, her creativity, and how she’s built Huda Beauty into a global phenomenon. When you see someone with that kind of passion and drive, you feel this natural connection. It felt like we were soul sisters. When we connected, it wasn’t just about two brands coming together; it was about two women who are passionate about beauty and empowerment. The idea of collaborating felt organic because we both believe in celebrating individuality and inclusivity. So, everything just aligned perfectly.
What is it about Huda Beauty that resonates with you as a global entrepreneur?
Huda has built something truly phenomenal with Huda Beauty. What resonates with me is her authenticity and transparency-she’s so real and so connected with her audience. As an entrepreneur, I’m inspired by how she’s been able to maintain that authenticity while scaling her brand globally. She’s someone who turned her passion into a brand that resonates with millions worldwide. We both share this deep commitment to creating products that not only make you look good but also make you feel good, and that’s something I really admire in her.