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Home » Blog » YouTube reports massive increase in creators in Saudi, Egypt and UAE taking slice of $70bn payout
UAE

YouTube reports massive increase in creators in Saudi, Egypt and UAE taking slice of $70bn payout

Aisha Al Habibi
Aisha Al Habibi
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YouTube today launched new data that shows an increase in channels that make seven figures or more in income in Egypt, Saudi Arabia and the EAU on the platform.

This occurs when the platform celebrates its twentieth birthday, celebrating two decades as a platform for expression, learning and entertainment.

YouTube’s new ideas revealed that, as or December 2024, the number of channels that earn seven figures or more in Saudi Riyals increased by 40 percent year after year.

YouTube creators in the EAU, Saudi and Egypt

Egypt also saw a 60 percent increase in the channels that reach the annual income of seven figures in EGP, while the EAU experienced a 15 percent growth in the EAU dirhams last the same period of time, which reflects the economies and contributions of YouTube and contributions to the creators to the creators to creators Creators to creators to creators.

Worldwide, YouTube has paid $ 70 billion to creators, artists and media companies in the last three years.

Javid Aslanov, YouTube head in Mena, said: “As YouTube turns 20, we celebrate the phenomenal work of the creators in Mena and their role in the impulse of the popular culture of the region. These creative companies of the various ways to share through global audiences.

“We are proud to be able to support them on their trip and we cannot wait to see what they hold for the next 20 years.”

The new YouTube data also highlight the global attractiveness and the scope of YouTube creators in Mena, YouTube data found that more than 95 percent of the surveillance time for the content of the EAU channels comes from outside the country, along with more than 60 percent for the content produced by the channels in Egypt.

In 2010, YouTube launched its user interface in the Arab language to help more people from all over the region to share their voice with the world and so that more spectators can commit to the content they love.

In 2012, YouTube launched the YouTube Partner program in Mena to help creators make a living doing what they love.

Over the years, YouTube provided a platform for several voices, from pioneering shows of Saudi comedy such as Hatón Kadi Niswa and the animated Masamener to the world of agriculture of Mohamed Abdelhafez whose agricultural languages ​​have already accumulated a little more accumulated.

Some of the most spy of iconic toks on YouTube of Queen Rania or Jordan’s receipt of the YouTube visionary award, A Harlem Shake in the Pyramids of Egypt, Collection of Aboflah Funds for refugees and the Guindad of Thamanyah.

The diversity of the content reflects the richness of the stories and culture of Mena and, in turn, the reach of the platform.

YouTube reached 20 m, 7.5 million people around 18 in Saudi Arabia and the EAU respectively in May 2024.

In Qatar, YouTube reached more than 1.7 million people from 25 to 54 years in the same period of time.

To help more creators share their stories in a way that is more authentic for them and their audience, YouTube sacrifices a variety of formats, from video on demand (vod) to podcasts, live and taking the creators of YouTube to the largest screen of the house: TV.

In May 2024, YouTube data indicates that the platform reached more than 12 million people in Saudi Arabia, more than 2.5 million people in the EAU and 600,000 people in Qatar over 18 years of age on connected television.

In two decades, YouTube has contributed to culture and entertainment through video and build a prosperous creative economy.

YouTube shares income with 3 million creators, artists and partners worldwide, more than half a million of them began their channel more than a decade ago.

As YouTube enters its third decade, the platform continues to invest in supporting the creators of Mena content.

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